“Real life is not a movie.” “Why can’t it be?”

As we near our 30th episode, the YES, BRAND podcast is coming into its own. It’s always had to do with truth in advertising, with a dose of comedic self-analysis. But today is different. Today we find our true voice, and embark on our real mission: Exploring the Brand-Consumer Relationship.

In order to accomplish this in earnest, we have to know where the brand ends and the consumer begins. In this episode, I sit down with the man I think of as a “universal documentarian,” Roger Roth.

While I trust the audio is engaging an entertaining, as always (perhaps more?), Episode 29 is the first to be recorded on video – with three cameras, no less!

Thus, the show becomes part of Roger’s LifeUmentary. It’s a project he’s been developing for more than a dozen years, placing Roger in front of, behind, and beside the camera, on numerous levels, multiple personas, and in a quest for the truth about our chosen realities. You might recognize Roger from his role in JLE’s popular show “The Gentlemen’s Rant.” But you’ll know him really well after listening to this podcast.

As you’ll see, there’s some important stuff revealed and discussed over the course of my time with Roger. From marriage to monetization, we really do get into the complexities of life, art and commerce.

It’s Roger Roth’s World… Within a World

“Real life is not a movie.” “Why can’t it be?”