Advertising, sales and stand-up comedy intersect on this episode of YES, BRAND!

Hersh Rephun with Jeffrey Weinstein
In order to understand how my adventures in advertising and stand-up comedy intersect, it’s helpful to have a chat with Ernie Noh and Jeffrey Weinstein. Not only was Ernie my business partner in the advertising PR firm Raging Artists, but, like me, he dove headlong into the world of stand-up, performing at The Laugh Factory, Comedy Store and many more before partnering with his wife, Dana Noh, to form NOHRTH, an independent sales firm in the fashion and footwear industry. BEARPAW is among their many clients (and is a one-time client of mine), so we sat down in that brand’s booth during the FN Platform trade show in Las Vegas. It was the perfect setting for this episode, given my unique history with the brand. As Creative Director at SLAM (Sportie LA Media), I worked with BEARPAW for quite a while, and much of the fun we had together has been memorialized on video (including our trip to Sundance, and our photo shoot in Lake Tahoe.

Dana and Ernie Noh
BEARPAW’s longtime East Coast sales director, Jeffrey Weinstein (who appears in another of our videos made during a Vegas trade show trip), joined us as well, for a chat over end-of-day drinks. In the course of our conversation, we reminisce, try unsuccessfully to avoid talking about work, and improvise an imaginary interview with late comedy legend Jerry Lewis. Recorded just days before Lewis's passing, one might consider the bit an eerie coincidence; to me, it is par for the course, given the influence this force of comedy nature had on my life. I imagine if he'd heard to parody, he'd have shrugged in disdain, more than a little bitter at being so much funnier than the rest of us. Clearly, it was more fun to enjoy Jerry than to be him. We are all better for that good fortune and sad at his passing.
Please welcome Ernie Noh and Jeffrey Weinstein to this episode of YES, BRAND!
About the show:
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Email: hersh@yesbrandcreative.com
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